ITS Breakfast Meeting November 2021

19th November 2021

Finally, the time had come for Messagemaker Displays to host their first ITS Breakfast Meeting… a real physical, in-person event! The meeting took place on the 11th November at 8. am in the newly built Demo Room in Surrey. As a proud member of ITS UK, we have been eagerly awaiting to host this ITS Breakfast event since March 2020 (something about a pandemic delayed it?)

It was great to open our Demo Room doors and welcome our guests for an insightful ITS Breakfast meeting.    Our guests were certainly impressed with the big bacon butties provided, but even more so with the innovative signage solutions on display in the new Demo Room.

After a warm introduction and some breakfast, the first presentation was with Josh Lyne and Vish Kumarasamy who presented about  “Delivering road safety to Rural and Urban settings”

Josh Lyne, our Business Development Manager, took our guests through the various issues faced in the UK around speeding and our role in helping improve safety for all road users.. Vish Kumarasamy, our Senior Technical Engineer, then presented the technological solutions available to improve road safety through speed reduction for local and national schemes.  The presentation concluded with Josh taking us through an update and analysis of reducing speed signs down to 20mph and why it is so important to saving lives and reducing accidents.


Who are ITS UK?

“The independent voice of the ITS (Intelligent Transport Systems) sector, with a clear focus on using technology to improve safety, increase mobility and reduce the environmental impact of travel.”

Next up was Senth Ragavan, Product Manager from Clearview Intelligence, who presented an insightful piece about  Crowdsourced Data’s Role in Transport Network Management. We learned about the online application that aids the monitoring, visualisation, and analysis of traffic journey times and its role in delivering reliable and accurate journey time information to reduce congestion and accidents

After an interactive discussion and Q & A session, it was time for the factory tour. Danny Adamson, Managing Director, leads our guests for a behind-the-scenes tour of Messagemaker Displays. Our guests could see first-hand the diverse range of road safety signs, fixed and mobile VMS along and a host of vehicle-activated speed signs, and the development and work which goes into producing such great solutions.

The ITS Breakfast Meeting was a productive and insightful morning for our guests to learn more about how Messagemaker Displays and Clearview Intelligence work towards making our roads safer, greener, and cleaner.