LED is the brightest display technology. Up to 20 x brighter than other screen technologies. The human eye is drawn towards light and movement. It emits pure light - unlike most other changing & moving display technologies.

LED technology is not just the brightest but also the best for contrast to help legibility. LED text appears up to 60% larger than printed text of the same size to the human eye.

LED's are diodes, there are no moving parts and no maintenance is needed. Modern LED's are rated at 11.4 years 'on' life till brightness is halved from the original.

LED’s are low voltage making them safe and incredibly power efficient which means they're environmentally friendly and low cost to run. A standard scrolling message display uses under 10 watts per metre.

LED’s slim design allows versatile aesthetically pleasing and light weight product display cases to be designed.

LED’s come in a range of single colours, no longer just red, but shades including orange, yellow, green and blue or can be provided in a full RGB format.